職位描述
工作職責:
ROLE RESPONSIBILITIES
? Leads Insights agenda for all New Ventures initiatives:
? Develops consumer learning agenda by identifying knowledge gaps; shapes strategic questions and designs appropriate research to answer. Explores and implements innovative/new testing methodologies that enable rapid consumer feedback, in an effort to optimize consumer proposition.
? Designs and executes primary research studies and integrates findings with secondary data, trends and business insights to create compelling and actionable recommendations.
? Is forward thinking in identifying current and future consumer needs and gaps by synthesizing insights and knowledge around the globe. Analyzes consumer trends, competitive landscape, and channel trends at the global and regional level.
? Influences management decisions that drive near to mid-term (1-5 years) business impact by effectively communicating relevant consumer and business insights:
? Influences the strategic direction of senior management by partnering to drive impact from research learning.
? Manages project costs and Consumer Engagement Process (CEP)
? Partners with Commercial Lead and Technical Lead, as well as US counterparts, to identify and realize opportunities in a New Venture area.
任職資格:
QUALIFICATIONS
? 10+ years of market research experience;
? Significant experience managing all primary quantitative & qualitative research; understands the ‘Art’ and ‘Science’ of market research.
? Strong business acumen with proven history of translating findings to actionable insights and driving results through influence at senior levels of the organization
? Ability to communicate with clarity and impact
? Forward thinking: understands trends and has a finger on the pulse of consumer needs
? Highly collaborative, comfortable working across functions, ability to manage external vendor relationships
? Demonstrates ability to adapt and respond quickly to changing information, priorities or business environment.
? Leadership autonomy; strong executive presence & inspirational leadership
? Challenges the status quo and is proactive in bringing forth new ideas.
? Open minded. Dares to try new things and is willing to take well-considered risks
? Pioneering mindset – comfortable with ambiguity and willing/able to establish path and plan where none currently exists
EEO & Employment Eligibility
Pfizer is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, disability or veteran status. Pfizer also complies with all applicable national, state and local laws governing nondiscrimination in employment as well as work authorization and employment eligibility verification requirements of the Immigration and Nationality Act and IRCA. Pfizer is an E-Verify employer.
Sunshine Act
Pfizer reports payments and other transfers of value to health care providers as required by federal and state transparency laws and implementing regulations. These laws and regulations require Pfizer to provide government agencies with information such as a health care provider’s name, address and the type of payments or other value received, generally for public disclosure. Subject to further legal review and statutory or regulatory clarification, which Pfizer intends to pursue, reimbursement of recruiting expenses for licensed physicians may constitute a reportable transfer of value under the federal transparency law commonly known as the Sunshine Act. Therefore, if you are a licensed physician who incurs recruiting expenses as a result of interviewing with Pfizer that we pay or reimburse, your name, address and the amount of payments made currently will be reported to the government. If you have questions regarding this matter, please do not hesitate to contact your Talent Acquisition representative.
